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Rewilding
Wellness
Wellbeing Beyond Self-Optimisation
Rewilding Wellness explored how branding, environments and community-led experiences can reshape contemporary understandings of wellbeing.
Research Areas
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Wellness & self-optimisation culture
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Community and belonging
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Nature-based wellbeing
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Third-place environments
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Preventative wellbeing
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Spatial and emotional branding
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Collective participation & care
Through research into overstimulation, collective care and nature-based participation, the project informed the development of Common Ground, a strategic branding and spatial concept centred around slower, more connected urban experiences.
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